When Kaleidoscope launched their new brand in 2007, JDA were there from the start to make their slick new style come alive. The first task was to get the new winter book out there and keep our shoppers coming back.
We´ve worked with the mail order specialist for several years now and our expert know-how has consistently helped us lift response. However, the new Kaleidoscope brand brought another dimension to our creative. It was desirable and sexy. Now it wasn´t just a simple case of selling hard off the page. This was an image you really could help customers buy into.
please roll over